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reach-critical-mass

/riːtʃ ˌkrɪt.ɪ.kəl ˈmæs/
IELTSAcademic
phrase

To grow or build up until a change happens because enough people, support, or pressure is present. It is often used for ideas, trends, protests, or online content.

  • The campaign finally reached critical mass.
  • The app needs more users to reach critical mass.
  • Once the movement reached critical mass, change came quickly.

Adinary Nuance

Reach critical mass is stronger than simply 'grow' or 'increase'. It suggests a tipping point: after enough buildup, things start moving on their own. Writers choose it when they want to show momentum, not just size. It is common in business, politics, and technology.

In other languages

Vietnamese
đạt tới điểm bùng phát
Spanish
alcanzar masa crítica
Chinese
达到临界点
Japanese
臨界点に達する
Korean
임계점에 도달하다

Etymology

This phrase comes from physics, where critical mass means the smallest amount needed to start a chain reaction. English speakers later began using it for social change, business, and popular trends.

Common phrases

reach critical massbuild to critical massonce it reaches critical mass

Synonyms

Related words

Frequently asked questions

Is reach critical mass formal or informal?
It is neutral to slightly formal. You can use it in business, academic, and news writing.
How is it different from grow?
Grow only means become larger. Reach critical mass means become large enough to trigger change.
Can I use it for social media?
Yes. It works well for followers, views, or online attention when growth becomes self-sustaining.