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visual-storytelling

/ˈvɪʒ.u.əl ˈstɔː.riˌtɛl.ɪŋ/
IELTSAcademic
noun

The use of images, video, design, or charts to tell a story or explain an idea. It helps people understand information quickly and clearly.

  • Good visual-storytelling makes the data easy to follow.
  • The campaign used strong visual-storytelling on social media.
  • Her presentation relied on visual-storytelling, not long text.

Adinary Nuance

Visual-storytelling is broader than just pictures. It includes videos, layouts, graphics, and charts when they work together to tell a clear story. It is more specific than communication, and more modern than simple illustration. Writers use it when the visuals are doing the main explanatory work.

In other languages

Vietnamese
kể chuyện bằng hình ảnh
Spanish
narración visual
Chinese
视觉叙事
Japanese
ビジュアル・ストーリーテリング
Korean
비주얼 스토리텔링

Etymology

This modern compound combines visual and storytelling. It became common in media, marketing, and design in the late 20th century.

Common phrases

digital visual-storytellingbrand visual-storytellingpowerful visual-storytellinguse visual-storytelling

Synonyms

Related words

Frequently asked questions

Is visual-storytelling one word or two?
Both forms appear, but visual-storytelling is a common hyphenated form in writing.
Is visual-storytelling formal?
It is common in business, media, and academic writing, so it sounds professional.
How is visual-storytelling different from storytelling?
Storytelling can be spoken or written. Visual-storytelling uses images and design as the main way to tell the story.
Can I use visual-storytelling in IELTS writing?
Yes, if you are describing media, design, marketing, or presentation methods.